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Frequently Asked Questions
What is email marketing?
Email marketing takes adavantage of online technology and allows you to stay in constant contact with your customer base. It also allows you to measure the effectiveness of each campaign that is sent. Reports are generated that show who has opened the email, who has clicked through to other links and many other features.
Why can't I do it myself?
The short answer is- you can. But in our research most companies probably won't or if they do, it will not be consistent. Because Boek Consulting Group is not caught up in the daily operations of your business, we bring focus and consistency to your sales and marketing strategy.
What is the cost?
We have many choices to select from. Costs will be discussed during the initial presentation. Consider that the average direct mail costs for most organizations varies from $4000.00 to $6000.00 per month. The ROI is difficult to measure because you do not know how many people received or did not receive your promotional information.
Top 10 Reasons
Email Marketing Works
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